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earn a commission at no extra cost to you. I’m an active member of this program, so treat
that as a bias you should weigh — which is exactly why the tier I recommend against buying
is included below.
Almost every CB Profit Club Review online was written by someone who never
logged in. You can tell, because none of them mention that there are three membership tiers,
that one of them is free, or that the commission rates change dramatically depending on which
one you’re on.
I’m a member. Everything below — the pricing, the commission percentages, the recruitment
mechanics — comes from the upgrade page inside the members area, screenshotted and included
in this post.
Here’s the short version: the free tier is worth taking, the VIP tier is defensible if you
can do basic arithmetic, and the middle tier is the one I’d tell you to skip.
Join CB Profit Club free →
What’s in this review
The three tiers and what they cost
This is the single most useful thing in this CB Profit Club Review, because
the sales pages don’t lay it out side by side:
| Tier | Price | Positioning |
|---|---|---|
| Team | $0 — free forever | Entry level, default plan |
| Partner | $295 / year | “More commissions, more tools” |
| VIP | $495 / year | “Top-level access and earnings” |
Monthly billing is also offered, with annual billing advertised as saving up to $309 over
the year. If you’re committing at all, annual is clearly the intended path.
The free tier matters more than it sounds. You can be inside, with a working funnel and
live coaching access, without spending anything. Very few reviews mention this.
Full commission breakdown
Your membership level sets your commission rate on everything sold through your funnel:
| Commission on | Team ($0) | Partner ($295) | VIP ($495) |
|---|---|---|---|
| Upsell 1 | 50% | 75% | 100% |
| Upsell 2 | 40% | 50% | 75% |
| Upgrade sales | 50% | 60% | 75% |
| Products & tools | 30% | 40% | 50% |
| Premium events & coaching | 5% | 10% | 25% |
| DFY services | 5% | 10% | 20% |
The number that stands out is 100% on Upsell 1 at VIP level. You keep the entire sale. The
vendor’s economics work because upgrade sales, recurring renewals and back-end products are
where the real revenue sits — but for the affiliate, a full-payout front end is genuinely rare.
What each tier unlocks
Beyond commissions, each tier opens up features:
| Feature | Team | Partner | VIP |
|---|---|---|---|
| DFY membership site | ✓ | ✓ | ✓ |
| Automated email follow-up | ✓ | ✓ | ✓ |
| Live coaching | ✓ | ✓ | ✓ |
| Intermediate training | ✓ | ✓ | ✓ |
| Additional tools | — | ✓ | ✓ |
| Live training archive | — | ✓ | ✓ |
| Advanced training | — | ✓ | ✓ |
| Coaching workshops | — | — | ✓ |
| Priority support | — | — | ✓ |
| Early access to new offers | — | — | ✓ |
| Ongoing DFY member recruitment | — | — | ✓ |
| Option to unlock 5x more traffic | — | — | ✓ |
Read those last two rows again. Done-for-you member recruitment and the
traffic option are VIP only. They are not included at Team or Partner level.
Since the recruitment promise is the reason most people are interested in this program at
all, buying anything below VIP means you don’t get the headline feature.
How recruitment actually works
This is where most reviews either hand-wave or overpromise, so here’s the mechanic as the
program describes it.
While your VIP membership is active, John Thornhill recruits members and assigns them to
VIP members on a rotational basis. New sign-ups arriving through ClickBank or
his subscriber network — stated as 150,000+ — get linked to one of the members in that rotation.
The rotation is the part to understand clearly. You’re in a pool. The program’s own wording
is that a new member will be linked to one of their members, “possibly you.” Not every member
he brings in becomes yours. How many you receive depends on how many VIPs are in the rotation
at the time, and that number isn’t published.
When someone assigned to you buys an upgrade, you’re paid at your commission level. The
example the program gives: a recruited member takes a $495 recurring upgrade, and as a VIP you
receive 75% of it.
Credit where it’s due: the program states plainly that you shouldn’t rely
solely on the traffic they send, and that you should be driving your own.
That’s an unusually honest line for a page whose job is to sell an upgrade — and it’s the
single most important sentence on it. Believe it.
Is VIP worth $495? The maths
Forget the sales copy and run the numbers, because this one is actually calculable.
VIP costs $495 a year. At VIP you earn 75% on upgrade sales. Using the program’s own example
— a member taking a $495 upgrade — that’s roughly $371 to you.
You break even at two upgrade sales per year. Not two per month. Two per year.
That’s a low bar, and it’s the strongest argument for the upgrade. But it rests on an
assumption worth naming: that the rotation actually delivers you buyers. If you have no traffic
of your own and the rotation is crowded, that assumption carries the entire investment.
If you already have any traffic source — a list, a channel, an ad budget — the maths tilts
heavily in favour of VIP, because you’re no longer dependent on the rotation to hit two sales.
Why I’d skip the Partner tier
Here’s the take you won’t find in other reviews of this program.
Partner costs $295 and gives you better commission rates plus three training unlocks. What
it does not give you is member recruitment or the traffic option — the two things that
make this a partnership rather than a course.
So Partner asks you to pay $295 for higher rates on sales you still have to generate entirely
yourself. If you can generate those sales, the extra $200 to reach VIP pays for itself on your
first or second upgrade sale, and you get the rotation on top.
My read: this is a free-or-VIP decision. Start at Team, learn the funnel, and upgrade straight
to VIP when you’re ready to commit. The middle tier is priced for people who want to feel like
they’ve invested without buying the thing that matters.
The guarantee
Fourteen days, no questions asked, running from the date you upgrade. The program explicitly
contrasts this with vendors who require proof you watched the videos before honouring a refund.
Fourteen days is shorter than the 30 or 60 days some ClickBank products offer, so note it.
It’s enough to explore the training and assess the funnel; it is not enough to find out whether
the recruitment rotation delivers for you. Judge the assets inside that window, not the results.
Pros and cons
✓ Pros
- Free tier — you can test everything at zero cost
- 100% commission on Upsell 1 at VIP
- Breaks even at two upgrade sales a year
- Recruitment rotation is a real, rare feature
- Vendor openly tells you not to rely on their traffic
- Helpdesk plus live coaching, ~24hr response
✗ Cons
- Recruitment is VIP-only — Partner is poor value
- Rotation size isn’t disclosed, so volume is unknowable
- 14-day refund window is on the short side
- Shared funnel and shared email copy
- Annual billing means a real yearly commitment
- You’re building Thornhill’s brand, not your own
Final verdict
out of 5 · Start free, upgrade to VIP if you have traffic
Join at the free Team tier today. There’s no cost, you get the DFY funnel,
automated follow-up and live coaching, and you can judge the quality from the inside instead
of from a review — including this one.
Upgrade to VIP when you can answer one question honestly: can you send any traffic at all?
If yes, two upgrade sales a year clears the $495 and the rotation becomes upside rather than
the whole plan. If no, stay free until you can, because the rotation alone is not a business.
And skip Partner. It costs $295 to not receive the feature you came for.
Start free with CB Profit Club →
CB Profit Club FAQ
Is there a free version of CB Profit Club?
Yes. The Team tier is free forever and includes the done-for-you membership site,
automated follow-up emails, live coaching and intermediate training. Commission rates are
lower and member recruitment isn’t included.
How much does the VIP upgrade cost?
$495 per year at the time of writing, with monthly billing also available. Annual billing
is advertised as saving up to $309 across the year.
Do I need to pay for traffic?
Not strictly — VIP includes traffic sent to your funnel. But the program itself advises
members not to rely on it and to build their own traffic, which is advice worth taking.
Can I use my own email list?
Yes. You can send your own traffic, run ads, or mail your list to your funnel. Leads are
added to your autoresponder and sales pay at your membership level.
What’s the refund policy?
Fourteen days from the date of upgrade, no questions asked. Shorter than many ClickBank
products, so evaluate promptly.
Do I need experience to join?
No. The system is done-for-you and the training covers each step. That said, experience
driving traffic is what separates members who earn from members who don’t.
Is CB Profit Club a scam?
No. The vendor is long-established on ClickBank, the deliverables are real and verifiable
from inside the members area, and it’s sold through a platform with buyer protection. Whether
it earns you money depends on traffic — as the program itself acknowledges.